VISSID Remake

A 24-hour redesign sprint on Vietnam's national social insurance app (VssID). The core challenge: millions of elderly users can't navigate the existing interface alone. Redesigned around an AI assistant that guides users step-by-step, with OCR document scanning and proactive deadline reminders.

*Select to view user research or final design visuals

Challenge

Millions of elderly users find the current app difficult to use because of its complex design and technical terms. Most of them need help from others to complete simple tasks.

Solution

We integrated a smart AI assistant that supports voice commands and simple navigation. This helps everyone,including the elderly, use the app independently and easily.

Year

2025

Scope

UX Design

Project

Hackathon 24H challenge

Duration

24h

Case Study

How might we help citizens enter accurate information from the start to reduce errors in insurance applications (Social, Unemployment, Health)?

How might we remind citizens of important deadlines, such as application dates or insurance expiration, before they forget or miss the deadline?

How might we help people, especially the elderly, clearly understand the steps, required documents, and regulations before submitting their insurance applications?

The Solution

VSSID AI: A Proactive Assistant

To solve the identified problems, we introduced a smart AI assistant with three core functions:

  • Proactive Reminders: The AI automatically notifies users about pension dates and insurance expiration before they miss the deadline.

  • Smart Data Support: Using OCR technology, users can scan documents to auto-fill forms, reducing errors and saving time.

  • Step-by-Step Guidance: AI provides simple voice and text instructions to help everyone, especially seniors, complete procedures independently.

Create a free website with Framer, the website builder loved by startups, designers and agencies.